Saturday, November 20, 2010

Starbucks: Dark Chocolate with Via

So I told you: I had something decidedly non-anonymous planned. I bought this bar in the Starbucks in Bronxville, NY, because I needed to go online and I thought I had to buy something to get a wireless code. Not so -- apparently you can get free wireless in all Starbucks locations now. But anyway, I ended up with this bar and apparently they had just been released. This has been my first introduction to Via coffee, Starbucks's new instant coffee product.

Starbucks: Dark Chocolate with Via
Cocoa content: Unlisted (my guess: 75%)
Notable ingredients: instant microground coffee
Origin: n/a

This is a tiny bar, 1.2 oz., which I guess is the size of most of those little chocolate bars they have up at the counter. "Via" and "Readybrew" are imprinted on the bar -- it's cute. It baffles me that Starbucks has such stale, dried-out pastries because they actually have really smart chocolate partnership: they sell TCHO and Santander bars in the stores. I think the chocolate for this Via bar was made by Santander, which is a really good foreign chocolate maker.

It tasted ok -- I'm generally not a big fan of coffee flavored things, but I have found that I enjoy a coffee flavor if its with a sweeter, lighter chocolate. This chocolate is actually quite dark and suffers from being a little acidic. The coffee is thankfully not grainy, and also not too strong. I guess it would be nice to enjoy with a cup of coffee.

I will probably not eat this again, but it wasn't bad. B.

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